Zain Expands Zap Service

Zain becomes biggest mobile commerce operator in the world in terms of geographical coverage, enabled customers, and services functionalities

January 6, 2010

1 Min Read

KUWAIT -- Zain, the leading mobile telecommunications provider in the Middle East and Africa, announced the expansion of ‘Zap’, its award-winning mobile commerce service to the African nations of Niger, Sierra Leone and in the boundaries of a full commercial pilot in Malawi. The move follows the successful launch of the service in Kenya, Tanzania and Uganda in February 2009 where more than 10 million people have already used the service.

Zap is the most comprehensive and accessible mobile commerce service in Africa, now serving over 150 million people in six countries on the continent, allowing them, in many cases for the first time, access to advanced financial services through their mobile phones.

"The expansion of this revolutionary mobile commerce service to Malawi, Niger and Sierra Leone is an extremely important step in pushing the boundaries of mobile communications,” said Dr. Saad Al Barrak, Zain Group CEO. “We are proud to play a role in improving people’s lives by giving 150 million people access to effective and efficient financial services, fulfilling our brand promise of ‘A wonderful world’”.

Zain Group

Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes it's completely free.

You May Also Like