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European provider Truvo selects Amdocs to improve sales, ordering and billing for digital advertising products
May 14, 2012
ST. LOUIS -- Amdocs (NYSE: DOX), the leading provider of customer experience systems and services, today announced that Truvo, a leading provider of search and digital advertising solutions in Belgium and Portugal, will deploy products from the Amdocs Local Advertising and Media portfolio to improve sales, ordering, billing and product lifecycle management operations. This solution will help Truvo establish the advanced system capabilities required to effectively address the growing demand for complex multi-media advertising solutions.
"Amdocs has been leading the industry evolution in the local search and advertising space for 30 years, and will help us offer our advertisers more innovative ways to advertise over digital channels and provide consumers with a better and more exciting experience," said Donat Retif, Chief Executive Officer of Truvo. "As a result, we will be able to improve advertiser and consumer satisfaction and loyalty, which will help us grow our market share."
"Local search and advertising providers today require more sophisticated systems that can support complex, multi-media products, while driving operational efficiencies," said Rebecca Prudhomme, Vice President of Product and Solutions Marketing at Amdocs. "The deployment of Amdocs' products will not only allow Truvo to remain at the forefront of digital advertising innovation, but will also simplify Truvo's operational processes and reduce the associated costs."
Amdocs Ltd. (NYSE: DOX)
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