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Ray-Ban Firm Turns to Vodafone

Luxury brands group Luxottica chooses Vodafone to manage its mobile voice and data services in 24 countries

February 21, 2011

1 Min Read

MILAN -- Luxottica Group S.p.A. (MTA: LUX; NYSE: LUX), a global leader in premium fashion, luxury and sports eyewear with a strong brand portfolio including Ray-Ban and Oakley and with over 6,300 optical and sun retail stores across the world, today announced that it has selected Vodafone to manage its mobile voice and data services in 24 countries around the world.

Under the two and half year agreement, Vodafone Global Enterprise, the business within Vodafone which manages the communications needs of its largest multinational customers, will supply Luxottica’s global wholesale and retail workforce with over 5,000 mobile connections, devices and a range of managed mobile services.

The agreement will make it simpler for Luxottica to manage its global mobile communications more cost effectively.

“This is an important agreement with one of the world’s biggest telecommunications companies”, commented Andrea Guerra, Chief Executive Officer of Luxottica Group. “We required simplicity and functionality and Vodafone has focused on this need to deliver worry-free business communications services. We believe that Vodafone is the right partner to help us succeed in an increasingly connected world”.

Vodafone Group plc (NYSE: VOD)

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