GLIL YAM, Israel -- Pontis Ltd , a developer of software marketing systems for Communication Service Providers (CSPs), today announced that it has secured a total of $19,650,000 in equity financing. Norwest Venture Partners (NVP) led the funding round, which included investments from current shareholders Sequoia Capital, Accel Partners and Evergreen Venture Partners. As a part of the investment, Dror Nahumi, partner at NVP, will join Pontis’ board of directors.
The Pontis Marketing Delivery Platform (MDP™) for mobile, TV and Fixed line operators is the only real time fulfilment and execution system for personalized and contextual marketing offers across platforms and channels. The Pontis solution has been proven to increase sales considerably, allowing Pontis to secure deals with a growing number of tier 1 operators including Vodafone, Telefonica and T-Mobile.
“Pontis proved the ability of its real time software to stimulate sales and dramatically increasing service providers ARPU. We are extremely impressed with the progress and success Pontis has experienced recently with tier one customers and partners supporting pre-paid, VOD, and VAS services.” said Dror Nahumi, NVP. “Pontis has established itself as the leader in the emerging category of marketing execution solutions, which allow operators to deliver a contextual and personalized services buying experience to millions of customers worldwide.”
Pontis Ltd.