BCE 2016: Focus on the Customer

6/7/2016

For Chris MacFarland, chairman and CEO of Masergy, it's all about the customer experience, and how to make it better.

COMMENTS

Newest First | Oldest First | Threaded View

Add Comment

kq4ym 6/19/2016 | 10:11:35 AM

Customer First MacFarland has it right in the emphasis to put the customer out there in front. Getting to a good customer experience can only lead to long term gains. Unfortunately there still some who look for the short term bottom liine, and don't give the customers credit for their real role in providing that profit and ROI over time.

Reply | Post Message | MESSAGES LIST | START A BOARD