DirecTV Picks Harmonic Encoders for 3DTV

At NAB 2010, booth #SU7213, Harmonic will feature a 3D television demonstration in conjunction with DirecTV and Panasonic

April 8, 2010

1 Min Read

SUNNYVALE, Calif. -- At NAB 2010, booth #SU7213, Harmonic Inc. (NASDAQ: HLIT) will feature a 3D television demonstration in conjunction with DIRECTV and Panasonic. Harmonic’s Electra® encoders, capable of supporting frame-compatible 3D video, serve as the compression engine for the DIRECTV 3D video experience, viewable on a Panasonic VIERA Full HD 3D TV set.

DIRECTV, in partnership with Panasonic, is the first and only service provider to announce it will provide dedicated 3D channels to its customers, beginning in June 2010. Millions of DIRECTV HD customers will receive a free software upgrade to view, initially, three dedicated 3D channels and ESPN 3D on their 3D television sets.

“DIRECTV is committed to offering consumers the highest quality, most compelling TV experience available,” said Romulo Pontual, CTO of DIRECTV. “Harmonic is a trusted solution provider for DIRECTV, with outstanding solutions including the Electra encoders which not only enable us to efficiently deliver excellent quality HD, but also can flexibly support new applications such as 3D.”

Harmonic Inc. (Nasdaq: HLIT)

DirecTV Group Inc. (NYSE: DTV)

Panasonic Corp. (NYSE: PC)

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