BlogTalkRadio Picks Pactolus

Pactolus Communications Software Corporation announced its selection and deployment by BlogTalkRadio

May 14, 2007

1 Min Read

MARLBOROUGH, Mass. -- Pactolus Communications Software Corporation, makers of the industry’s most broadly-deployed VoIP applications and service creation/delivery solutions, today announced its selection and deployment by BlogTalkRadio. An innovative, award-winning “social radio network”, BlogTalkRadio combines Internet radio, social networking and traditional talk radio, enabling users to host radio format talk shows that reach and interact with mass audiences in real time. Its rapidly growing popularity and programming triggered its migration from another leading IP service platform to Pactolus.

BlogTalkRadio’s user-driven genres range from comedy, sports, political commentary, religion and lifestyle programming to specific issues and interest shows. It merges radio, the oldest broadcast medium, with Web 2.0, enabling hosts to broadcast to mass audiences via Internet radio, as in a classic talk show format, but also uniquely enables listeners to respond and participate in real time via Internet and call-in. BlogTalkRadio is considered to be the first “Social Radio Network” format of its type.

BlogTalkRadio Co-Founder and Chief Operating Officer Bob Charish notes: “Like many new media start-ups, our goal was to fundamentally change the nature of Internet-based communications. We’ve now grown to support more than 750,000 listeners a month and 100 live shows a day, and the increasing popularity of BlogTalkRadio makes it obvious that we need the most scalable, feature-flexible service creation and delivery platform, which makes Pactolus the obvious choice and a partner in our growth.”

Pactolus Communications Software Corp.

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