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NSN Sticks It to Huawei

1:35 PM -- Nokia Networks has taken the unprecedented step of accusing rival Huawei Technologies Co. Ltd. of blatantly copying its marketing materials.

In a blog on its website entitled "Huawei loves Nokia Siemens Networks Consulting!," NSN notes that it's rare that "a competitor turn out to be your biggest fan. But that's the only conclusion that can be drawn from the ringing endorsement of how we market our consulting by Chinese company Huawei."

Does NSN have a case? Take a look for yourself here.

— Ray Le Maistre, International Managing Editor, Light Reading

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mp2010 12/5/2012 | 5:32:18 PM
re: NSN Sticks It to Huawei

Huawei has a long and well documented history of blatantly copying and stealing documents, products and intellectual property from other vendors. And they always get away because they have the full backing of the chinese goverment. They dont seem to have the capability to produce anything original.


The rest of the telecom industry should come together and put a stop to this ... this is disgusting.

yarn 12/5/2012 | 5:32:17 PM
re: NSN Sticks It to Huawei

Kind of surprising that Huawei is still surprised about the mistrust their company and products are facing every now and then, while this type of blatent copying is going on. Perhaps they need to teach their workforce about ethics, unless of course the theft of intellectual property is common practice and part of company policy. I can only applaud NSN for their sportsmanship in handling these type of transgressions.

Flook 12/5/2012 | 5:32:16 PM
re: NSN Sticks It to Huawei

OK, I understand why some people might not like Huawei for whatever reason(s), but using this example to accusing a company of stealing technology is a bit of stretch. Can we keep things in perspective here?

DCITDave 12/5/2012 | 5:32:14 PM
re: NSN Sticks It to Huawei

That's funny and, more importantly, it's interesting. Nice to see vendors mixing it up and having a laugh at the same time.

macster 12/5/2012 | 5:32:12 PM
re: NSN Sticks It to Huawei

Interesting to see vendors getting in on the consulting act. Would they be competing against the operator consulting outfits? Or more? Products, to managed services (products packages in services) to this, which is more service-oriented. What does this tell us?

[email protected] 12/5/2012 | 5:32:10 PM
re: NSN Sticks It to Huawei



I agree with mp2010 - this is disgusting enough, if this is real. When it’s done in such explicit and dumb way – all I can say it’s just very-very stupid. No more, than a stupid act done by some incompetent staff.

I guess, some manager of Huawei who was responsible for issuing this consulting promotion brochure was just lazy to create something of his/her own. Instead, he/she just steal slogans and design from NSN.

From my behalf, I would like to apologize to NSN for this abomination done by my company. This is a big blow to our image, if such a cse really happened. I'm really sorry for this.




This case raised fierce internal discussion and investigation inside Huawei and multiple concerns of this case are already escalated to the Board.


Soupafly 12/5/2012 | 5:32:10 PM
re: NSN Sticks It to Huawei

Agreed Phil.


Anyone who monitors the industry announcements will recently have heard Cisco Systems senior team (not JC but his direct reports & contemporaries) state that, and I quote;


"imitation is not innovation" - That comment was made about Huawei directly.


Having said that we need to consider the cultural elements here. In china they don't have the same tradition of Intellectual Property Rights and ownership (around ideas, concepts, etc) that we in the western world take for granted and automatically "assume" to be the case. These "rights" came about by the way from the industrial revolution & started in the 1800's.


In china (and Huawei is a microcosm of that, albeit a non-typical one) its perfectly acceptable to copy something that is working for someone and expected that as part of that duplication process you should try to improve it or make it better. Some commentators have even argued that this trait is part of the asian genome. Japan & south korea are 2 examples where the trend of copying and applying improvement techniques have spurred what could be called innovation. e.g; Sony is linked with the TV, yet it was invented in the UK. The list could go on...


Do Huawei copy. Has that ever been in doubt?


Is it right to highlight it?  Depends. in part, on your viewpoint....  It works as part of the FUD arsenal and so will therefore continue.


 

FbytF 12/5/2012 | 5:32:07 PM
re: NSN Sticks It to Huawei

When Huawei was mostly a Chinese company you could excuse some indescretions regarding copying competitors and IP rights as a foreign concept to people who grew up in a Communist country.  But as Huawei has grown and hired many local resources around the world they should now know better and there is no excuse. If they'll steal/copy marketing material why would technology be any different.  Just as Mr. Zuckerberg is finding out being a billionaire has its problems, Huawei is learning that being a global player has its problems, its what you do next that matters.  I too am a competitor to NSN but my hats off and props to NSN for calling out Huawei.   

shygye75 12/5/2012 | 5:32:07 PM
re: NSN Sticks It to Huawei

Macster -- The incumbent vendors have been moving into "consulting" for a couple of years now. Apparently, they still don't realize that consulting is a high-risk, low-reward value proposition.

macster 12/5/2012 | 5:32:02 PM
re: NSN Sticks It to Huawei

Hi Mendyk,


Was just wondering as to the type of clients/opportunities they go after. It says business consulting, but I like to think a company would rather use someone like us (Big 4 or MBB or the likes).


If we say TMT-specific, there are niche players like Delta and so on. If it's more technical, e.g. network audit, then they are in direct competition with some established operator consulting outfits, mobile OSS players, etc. At best, I see some partnership work, where they do the technical part and we do, say, the due diligence bit. Even then, as mentioned, there are others who can do the technical bit. Oh well, maybe I'm just understanding it all wrong.


 


 

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