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Invidi Sues Cablevision, Visible World

Welcome to the daily cable roundup, Hump Day edition:

  • Invidi Technologies Corp. is suing Visible World and Cablevision Systems Corp. (NYSE: CVC) over claims that the Visible World "Connect" product the MSO is using to deliver targeted ads to about 3 million subs is too similar to its own.

  • Cox Communications Inc. expanded its switched digital video (SDV) deployment with BigBand Networks Inc. (Nasdaq: BBND) to more markets that rely on both Motorola Mobility LLC and Cisco Systems Inc. (Nasdaq: CSCO)-made set-top boxes. (See Cox Flips BigBand's DV Switch .)

  • Canadian MSO Shaw Communications Inc. is deploying a six-tuner "Moxi" HD-DVR/video gateway that's the result of Arris Group Inc. (Nasdaq: ARRS)'s 2009 acquisition of Digeo Inc. (See Arris Tunes Up Moxi Box .)

  • Free video-on-demand programming represented 74 percent of all VoD traffic in 2010, according to Rentrak Corp. (Nasdaq: RENT).

  • More than 1 million Home Box Office Inc. (HBO) subscribers downloaded the HBO Go app in its first week. (See HBO to Premiere New Series on Web.)

  • Walt Disney Co. (NYSE: DIS)'s licensing deal with Netflix Inc. (Nasdaq: NFLX) shows that the Hulu LLC co-owner won't let a platform "get in the way of doing what we think is right," CEO Bob Iger told analysts. (See Netflix CEO: We Don't Want War With Cable.)

  • Roku Inc. , which expects to reach 3 million customers by the end of 2011, says its users have downloaded a total of 15 million channels from Netflix Inc. (Nasdaq: NFLX), Hulu LLC and other providers. (See Roku: Why Cable Should Go Over the Top.)

  • Boston wants to force Comcast Corp. (Nasdaq: CMCSA, CMCSK) to slash cable rates, complaining that Verizon Communications Inc. (NYSE: VZ) hasn't launched FiOS TV in the city and that the MSO faces little competition from competitive cable overbuilder RCN Corp.

    — Steve Donohue, Special to Light Reading Cable, and Jeff Baumgartner, Site Editor, Light Reading Cable

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