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Conferencing/telepresence

Juniper Disses Cisco Telepresence

4:40 PM -- Here at Contentinople's premier event, Content Delivery Economics, there are a wide variety of companies in attendance. Juniper Networks Inc. (NYSE: JNPR) is here trying to show Tier 2 and Tier 3 carriers how it can help them deploy more services for more cheaply.

Juniper says it has about a 40 percent market share in the core networks of large carriers, but within the smaller carrier space, it's still largely a Cisco Systems Inc. (Nasdaq: CSCO) story -- something Juniper wants to change. One engineer I talked to mentioned that if there's one thing Cisco is better at than Juniper, it's marketing. This reminded me of telepresence, something that Cisco markets the living crap out of. (See Cisco Touts Telepresence Sales, Cisco, Nortel Tee Off in Telepresence, and Cisco's Telepresence.)

"It's nothing more than corporate boardroom eye candy," said the Juniper man when I brought this up. Would Juniper ever be interested in competing with Cisco with a telepresence offering of its own? "For the benefits the service gives you at such high costs, it's totally not worth it. I get annoyed every time I see Jack Bauer using it on 24. That's the only application for it."

Copy that.

— Raymond McConville, Reporter, Light Reading

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