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Broadband Sub Adds Dive in Q2

1:40 PM -- If recent quarterly results weren't enough of an indication that broadband subscription growth is slowing as the service reaches maturity, a new report from Leichtman Research Group Inc. (LRG) simply amplifies that fact. (See Comcast Profits Grow, Sub Adds Slow and Cablevision Still Not Sweating FiOS .) The top 19 U.S. cable MSOs and telcos, representing about 93 percent of the market, combined to add 650,000 net new broadband subs in the second quarter, the lowest number of adds since LRG began tracking those service providers about eight years ago. (See Broadband Adds Dip in Q2.) The second-quarter total represented just 71 percent of the net adds the top cable providers and telcos pulled in during the year-ago period. Although the second quarter was historically dismal, the nation's largest telcos fared better than their cable competitors, adding 385,000 subs, or 61 percent of the net additions. But a stronger showing by telcos was not enough to topple cable's position. According to LRG, cable still has a 54 percent share of the U.S. consumer broadband market. Among individual companies, AT&T Inc. (NYSE: T) is tops, with 15.54 million broadband subs, followed by Comcast Corp. (Nasdaq: CMCSA, CMCSK)'s 15.32 million. — Jeff Baumgartner, Site Editor, Cable Digital News

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