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Subex Renames Product

Subex Azure unveiled the new identity for its integrated suite of software solutions

January 8, 2007

1 Min Read

BANGALORE, India -- Subex Azure Limited, a leading vendor of revenuemaximization solutions for telecom operators, today unveiled the newidentity for its integrated suite of software solutions. Subex Azure hasnamed its solution suite as Rocware. The six solutions that form the Rocwaresuite have also been re-branded to reinforce the global nature of thecompany's business. This initiative represents a significant milestone inthe company's effort to integrate overlapping solution offerings followingits acquisition of Azure Solutions Ltd. in June 2006 and aims to reinforcecustomer confidence in these ongoing efforts.

Sanjeev Gadre, Senior Director, Marketing, said "This announcement comes ata time when we seek to address a robust, global marketplace for revenuemaximization solutions. The new brand identity clearly articulates ourcompelling vision of the Revenue Operations Center".

Subex Ltd.

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