IPTV drives carrier interest in IP service assurance, new report finds

December 19, 2007

4 Min Read

NEW YORK -- IPTV is emerging as the killer application that is sparking network operator deployments of IP service assurance technology and products worldwide, according to the latest report from Light Reading Insider ( www.lightreading.com/insider), a paid research service of CMP's Light Reading (www.lightreading.com).IP Service Assurance: Proof Positive for Telco Services explores the IP service assurance market, providing an in-depth examination of why the market is gaining strength, how IP service assurance programs are being developed and deployed, and what costs are associated with IP service assurance. The all-new 11-page report assesses market drivers, including likely geographic expansion and vertical markets, and also delivers a comparative analysis of leading suppliers in the IP service assurance sector.

Companies analyzed in this report include: Agilent Technologies, Apparent Networks, Brix Networks, Empirix, Fluke Networks, Iptivia, JDS Uniphase, Packet Design, Spirent Communications, Tektronix, and Tollgrade Communications.

"Two key factors are driving telecom network operators to investigate IP service assurance - service scaling and the addition of more IP applications to their networks," notes Denise Culver, research analyst for Light Reading Insider and author of the report. "The emergence of VOIP as a mainstream business and consumer service is combining with wide-scale commercial rollouts of IPTV services to stress carrier IP networks as never before, and that burden will only continue to grow as network operators add more services to their IP portfolios."

Deployment of IP service assurance has been most aggressive in the Asia/Pacific region, where IPTV is in its most advanced deployment stage, Culver points out. "Although IP service assurance covers the full range of IP applications, the addition of IPTV appears to be the primary catalyst for network operator decisions to deploy IP service assurance," she says.

Other key findings of IP Service Assurance: Proof Positive for Telco Services include:

  • Service providers are more interested in open, multivendor IP service assurance solutions than in proprietary technologies

  • Many network operators now view IP service assurance as a needed marketing tool to promote the reliability of their offerings

  • Carriers in Asia/Pacific now account for more than 35 percent of the world's IP service assurance deployments

IP Service Assurance: Proof Positive for Telco Services provides critical insight and analysis for a range of industry participants, including:

  • Network operators needing an independent evaluation of IP service assurance product portfolios and strategies, as well as insight into how other service providers are using service assurance products

  • Technology suppliers assessing the potential size of the IP service assurance market opportunity and their relative market position compared with their main competitors

  • Investors needing a better understanding of the scale of the opportunity that IP service assurance presents to technology suppliers and network operators

IP Service Assurance: Proof Positive for Telco Services, an 11-page report in PDF format, is available as part of an annual single-user subscription (12 monthly issues) to Light Reading Insider, priced at $1,595. Individual reports are available for $900 (single-user license).

To subscribe, or for more information, please visit: www.lightreading.com/insider. For more information on all of Light Reading's Insider services, please visit www.lightreading.com/research.

To request a free executive summary of the report, or for details on multi-user licensing options, please contact:

  • Jeff Claudino
    Director of Sales
    Insider Research Services
    [email protected]

    Press/analyst contact:

    Dennis Mendyk
    Managing Director
    Insider Research Services
    [email protected]

About Light Reading

Founded in 2000, Light Reading (www.lightreading.com) is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. It reaches an extensive audience of executives and technologists within the telecom and enterprise networking communities, as well as the financial/industry analysts and investors who track these sectors. Light Reading was acquired by United Business Media in August 2005, and operates as a unit of CMP Technology.

About CMP

CMP (cmp.com) is a media and marketing solutions company serving the technology industry. With the leading online, event, and print brands in all technology market categories, and with services and tools that reach beyond traditional advertising, CMP shapes and influences the technology industry worldwide. CMP publishes highly respected media brands such as TechWeb, InformationWeek, ChannelWeb, CRN, EE Times, and TechOnline; produces major industry events such as Interop, Web 2.0 Expo, XChange, Game Developer Conference, and the Embedded Systems Conferences; and provides business information and marketing services such as the International Customer Management Institute, Semiconductor Insights, and Second Life consulting for technology marketers. CMP is a subsidiary of United Business Media (www.unitedbusinessmedia.com), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion. For more CMP news, go to cmp.com/news.

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