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RCN Centralizes VoD Data Workflow

RCN centralizes multi-market on-demand content processing with SeaChange AssetFlow

November 14, 2011

1 Min Read

ACTON, Mass. -- SeaChange International (NASDAQ: SEAC), a leading global multi-screen video software company, announced today that digital cable television operator RCN has deployed SeaChange’s AssetFlow™ content workflow management software to streamline video-on-demand (VOD) content and metadata processing operations in its five markets. With AssetFlow, RCN has created a single centralized content processing operation to fully support the VOD libraries in Boston, Chicago, New York City, Lehigh Valley and Philadelphia, PA, and Washington, D.C. RCN’s ON DEMAND service includes an expansive range of movies, network programming, music and music videos.

At RCN’s central processing location, all content is ingested into the AssetFlow system, which automatically formats the content for viewing, adds the appropriate metadata and localizes the content to incorporate site-specific information for the particular market in which it will be available. What was once a manually intensive operation that was repeated five times at each site is now automated and takes place at one location, from which the prepared content is multicast to each of the other VOD sites.

“Incorporating AssetFlow into RCN’s VOD infrastructure is significantly improving the overall efficiency of our ON DEMAND service,” said Jason Nealis, senior director, video engineering, RCN. “We’ve been able to move faster and radically reduce the workload that goes into supplying content for our world class on-demand offering, which we anticipate will also allow RCN to realize operating cost savings.”

SeaChange International Inc. (Nasdaq: SEAC)

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