MGt Launches PayWizard

Pre-paid 'e-wallet' securely supports micropayment transactions in multiple currencies for digital content

September 1, 2010

1 Min Read

LONDON -- IBC 2010 sees the launch of PayWizard, an innovative solution that is set to revolutionise how micropayments for digital content are monetised. PayWizard opens up new commercial possibilities for content owners, broadcasters and service providers to more effectively engage and build profitable long-term relationships with their viewers, a capability that is more important than ever in this fast-changing and competitive digital entertainment world.

At the core of the new PayWizard solution is a function-rich, pre-paid e-wallet that securely supports micropayment transactions in multiple currencies. The e-wallet can be topped up in a variety of ways, including direct debit, one-off or periodic credit card payments and via automated payments based on a user-defined threshold. PayWizard also manages all traditional subscription-based pay-TV billing.

A key feature of the PayWizard e-wallet is its ability to support continual card authorisation, enabling single-click buying. The viewer can thus avoid time-consuming logins which can lead to consumer frustration and incomplete transactions, and gain immediate access to their chosen content, leading to greater viewer satisfaction.

PayWizard supports transactions made on any device, including digital set-top boxes, connected TVs, mobile devices and PCs. The PayWizard user interface on all devices is easy-to-use and intuitive, enabling viewers to initiate and complete their transactions quickly and easily. A PayWizard account holder can securely manage all of his account details and preferences through the easy-to-use PayWizard website.

MGt plc

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