Light Reading's New Look

4:45 PM -- Ta-da!

Light Reading is now sporting a new look and loads of new features, to serve you better. More on that in a minute.

For now, wanna free Light Reading T-shirt? Click on this link or the text ad right above our search bar on the home page, upload a photo to your profile page, and we'll mail you a T-shirt. Unless, of course, you won't give us your address or something in the fine print says we don't have to.

Now, back to the new Light Reading. A lot has changed over the years. Launch the slideshow below and you can see just how many different versions of the site we've had (or almost had), in addition to some old logo sketches and mascot drawings we found laying around the Light Reading corporate library: Yesterday's News Finally, here's a quick list of some site improvements of note:

  • Message boards: You can now scroll underneath an article and see a complete discussion thread, rather than getting just one message per page view.

  • Notification: Now you can choose to get an email when someone comments on your comments. Should you choose to, you can have the last word. Unless you're arguing with brookseven. Or materialgirl. Just go to the email preferences link in your profile page, scroll waaaaay to the bottom, and tick the box by Message Notification blah, blah, blah.

  • Profile pages: Now all registered users of our site have their own bio page, where they can say as much or as little about themselves as they want.

  • Buzz Bin: Light Reading's own evolving, informal glossary of terms will attempt to take the mystery out of the industry's most confounding acronyms and expressions.

  • Content ratings: Promote what you like. Diss what you don't. It's as easy as yelling at your computer.

  • Multimedia accessibility: LRTV videos are now easier to see on the homepage, and Light Reading's photo slideshows are more visible on the secondary pages. Soon, the slideshows will have some improved navigation as well.

Those are just some of the changes. And please do use the board below to let us know what you like, don't like, can't find, or wish we could add to the site.

The entire Light Reading design and technical staff worked really hard to make this redesign/relaunch a reality. I'd especially like to thank Warren Hultquist, our director of Web operations; Chris Williams, our Web development manager; and Ken Surabian, our design director; and all the folks on their respective teams, for taking what were often vague instructions ("Let's make it more magical...") and somehow turning them into a functioning Website.

Now, having said that, what do YOU think?

— Phil Harvey, Editor-in-Chief, Light Reading

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DCITDave 12/5/2012 | 4:09:24 PM
re: Light Reading's New Look

The Fonz jumped a shark. Optical Oracle was actually eaten by one.

That's all I'm legally allowed to say.

Greenbone 12/5/2012 | 4:09:24 PM
re: Light Reading's New Look

Nice to see the very old "Optical Oracle" ad in one of those slides.

That publication disappeared as mysteriously as-áChip, the older brother of Richie Cunningham, on Happy Days.

Congratulations to you, Phil - It looks like you put a lot of thought into rethinking the whole family of sites-á-and it shows.

-áGreat work!

digits 12/5/2012 | 4:09:24 PM
re: Light Reading's New Look

I like our new look -- you wouldn't expect someone on staff to say otherwise, of course. But I do find it-áaesthetically appealing -- very contemporary.

-áBut check out some of those page designs from 7, 8 years ago that Phil has in his slide deck there - boy, some of those were FUNKY!

Maybe we can have a parallel Light Reading in the 2001 design, for those who like to relive the bursting of the bubble....

I like retro!!

Ray (20th Century boy)-á

Gabriel Brown 12/5/2012 | 4:09:22 PM
re: Light Reading's New Look

New mobile sites too:

www.unstrung.com/mobile-á& www.lightreading.com/mobile

Or browser detection sends you there automatically. I like that you can read comments now, but would also like to post comments from mobile.

somanvenugopal 12/5/2012 | 4:09:22 PM
re: Light Reading's New Look

The new look seem to rock, and is pleasing to the eyeballs..

some links in the events - like policy control, backhaul strategies etc seem to take me back to the red old look of LR. you have left that to lapse on its own, or is it transitioning as yet..


^Eagle^ 12/5/2012 | 4:09:20 PM
re: Light Reading's New Look

OK, the "look" is nice. -áKind of journalistic with lots of white space, -áBut frankly, I really do NOT like the new site. -áThe issue is with its' utility. -áIt is harder to navigate around, and harder to find what I am looking for. -á

-áfor instance, in the old site, to see reader's posts, there was a simple link showing the "last 100 posts" in chronological order. -áI really liked that feature and used it to zoom immediately to recent posts. -áThose posts were not sorted by subject, just listed. -á

-áThe new site you have to go to message boards, then go to "more message boards", then go to each individual subject and click and only then does the recent posts for only that subject pop up. -áTo do what I was able to do on the old site with one click, I now have at least 3-4 clicks and then I have to go back up a level and back down again for each subject. -áI truly hate this. -áI just want to get my news please. -á

-áWhile I like the look, I want my older more simply click through to get to what I want to read. -áyou could have done your look and feel improvements without making the site harder to use. -áSeems to me someone in marketing had too much time on their hands and not enough real work to do. -áDid you guys ever do a table showing the "click through flow" and not just have layout experts say this "look" is better? -á -á-á

-áArrrghhh. -áplease make it easy to find and read posts without having to go through all the layers down to each subject!


DCITDave 12/5/2012 | 4:09:19 PM
re: Light Reading's New Look

Have a look at this link and you can see the old site designs and Larry sketches from this article's slideshow-áside by side:


DCITDave 12/5/2012 | 4:09:19 PM
re: Light Reading's New Look

some links in the events - like policy control, backhaul strategies etc seem to take me back to the red old look of LR. you have left that to lapse on its own, or is it transitioning as yet..

We're still moving things over and updating some of the events pages. But some changes just take a while to move through the Inter-tubes. Sometimes hitting refresh on the browser can clean out old cached versions of the site.

DCITDave 12/5/2012 | 4:09:19 PM
re: Light Reading's New Look

Hey 'boat. Sorry the new site's not completely to your liking.

Here's that link you wanted:


It lists the top 100 messages, with no subject sorting. That link is now at the bottom of the the Last 10 Posts box. Our West Coast editor Craig M. was a fan of the link, too.

Also, I hope you like the notification feature. That should save you some scrolling time when you fancy doing a little verbal dogfighting.



cw.774 12/5/2012 | 4:09:19 PM
re: Light Reading's New Look

it looks exactly like the one at Vanity Fair (I know their Web Managing editor... I'm not a big reader)

I'm really just testing if you solved the "delete all spaces in the postings of the-áranting conservative engineer so nobody gets offended" problem

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