OVERLAND PARK, Kan. -- Karen Paletta has been named Sprint (NYSE: S) president of the New York City, New Jersey, Central Pennsylvania and Delaware Region. Based in New York, she will be responsible for sales strategy, network oversight, customer service, marketing communications and general operations supporting the full portfolio of Sprint products and services from enterprise to consumer.
Paletta’s appointment follows Sprint’s announcement that it will restructure the company into four geographic areas – West, Central, Northeast and South – with targeted resources devoted to 17 top regions, including New York and Philadelphia. Under Paletta’s leadership the company will develop market-specific offerings serving the unique local needs of consumer and business customers.
“Karen is a proven leader with an outstanding track record of delivering results in the Northeast. In addition to her industry experience and knowledge, she has also developed strong relationships throughout the New York and Philly Tri-State region. I’m confident that she has what it takes to win in these ultra-competitive markets.” -- Marcelo Claure, CEO
The Northeast geographic area covers Delaware, Eastern Pennsylvania, Maryland, New England, New Jersey, New York, Virginia, and Washington, D.C. It encompasses more than 980 company-owned or Sprint-branded retail stores.
Sprint Corp. (NYSE: S)