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Orange France announces plans for GPS navigation services using a software application from Webraska
February 24, 2004
PARIS -- Orange France today announced plans to make mass-market GPS navigation services available on the Orange France network in Q2 2004. The easy-to-install software application has been developed by Webraska, the leading provider of wireless navigation, location-based services and enhanced directory assistance applications.
"The launch of GPS-enabled wireless navigation services by wireless carriers revolutionises the relationship between mobile subscribers and their phones", says Jonathan Klinger, VP Marketing of Webraska. "Launches such as this herald the day when mobile phones become indispensable personal navigation assistants. For wireless carriers, such services present an incremental revenue opportunity of over €100 per subscriber per year. With tens of millions of smartphones set to flood the European market in the next two to three years, mobile operators should sit up and take note."
Orange France’s GPS navigation services will enable Orange subscribers to convert their smartphone into a mobile co-pilot by purchasing an Orange ‘all-in-one’ GPS kit. The kit will turn customer smartphones into an intuitive navigation device capable of providing spoken, traffic-aware, turn-by-turn navigation instructions in real time across the entire European region.
Webraska Mobile Technologies SA
Orange France
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