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Swisscom teams up with Jinni to bring semantic search to Live TV & VoD subscribers
July 10, 2012
ROSH HA'AYIN, Israel -- Jinni, the innovative, new taste-and-mood based discovery engine for movies and TV shows, announced its partnership with Swisscom for integration into On Demand and live TV. The Swisscom service will offer its customers an intuitive, user-centric guide to seamlessly integrate discovery, content recommendations and viewing.
"The shift to on demand TV is fueling innovation in delivery and discovery solutions," said Jinni CEO and Co-founder Yosi Glick. "Swisscom continues to lead at the forefront of this rapidly developing market and Jinni is proud to partner with Swisscom to deliver semantic video discovery solutions across the impressive Swisscom content catalogs." Jinni's unique approach to discovery integrates semantic search, explore and recommendations to intuitively find enjoyable and relevant content. Together with the Swisscom delivery platform, customers will enjoy a truly optimized viewing experience.
Jinni Media Ltd.
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