Informa: 11M Pay TV Homes in Middle East, N. Africa

Untapped Middle East and North Africa region of promise for IPTV and OTTtv delivery

August 22, 2012

1 Min Read

LONDON -- With IPTV subscriber numbers predicted to undergo a huge ten-fold increase, reaching 1.6 million by 2014*, the Middle East and North Africa is undoubtedly a region rich with promise for those within the TV delivery ecosystem. The untapped territory provides the backdrop for this year’s TV Connect Middle East and North Africa, which is set to focus on IPTV, OTTtv, and multiplatform services, and provides the perfect platform to explore the growth opportunity within TV delivery.

Currently the number of IPTV homes in the Middle East and North Africa is on the rise, and in terms of Pay TV markets as a whole, the region total is predicted to increase to 11 million Pay TV homes by 2014, giving a staggering 15% penetration rate*.

Telecoms operators in the Middle East and North Africa have begun to realise the huge potential and many have concluded that the best strategy for the future is to combine the security of managed IPTV, with the flexibility and adaptability of OTT delivery. For example, Dubai’s incumbent operator and the official event partner, Etisalat already offers an IPTV offering (for high-end fibre customers) and an OTT offering (for lower ARPU users). Etisalat is hosting its Digital Entertainment Network Zone at the conference and exhibition, where the company will be showcasing its TV activities in the region, as well as leading a pre-event OTT focus session on 29 October.

Informa Telecoms & Media

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