Launches new national advertising campaign promoting the Website via television, online, and outdoor media

September 22, 2009

1 Min Read

PHILADELPHIA and SANTA MONICA, Calif. -- Fancast.com, a leading destination for watching television online, today announced the launch of its new national advertising campaign promoting the Web site via television, online and outdoor media. Fancast.com merges the breadth of more than 10,000 hours of online video programming with all the extras TV fans need, including blogs, listings, slideshows, Q&As, live chats and much more.

The campaign, dubbed "See It For Yourself", was created by Goodby, Silverstein & Partners to drive TV lovers to the thousands of hours of television programming on Fancast. The ads use humorous everyday scenes to show that the verbal recap report from a friend, colleague or random stranger will never replace the experience of watching and enjoying a television show for yourself. "See It For Yourself" highlights Fancast's core proposition - the ability for TV fans to watch or catch up on their favorite TV shows online.

Comcast Interactive Media (CIM Labs)

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