GENEVA and SANTA CLARA, Calif. -- SITA SC, a not-for-profit cooperative and the world's leading provider of network and communications solutions to the Air Transport Industry (ATI), today announced that Cathay Pacific, based in Hong-Kong and the territory’s home carrier, has chosen SITA SC to provide an Integrated Traffic Management (ITM) solution.
“The ITM solution, built on Peribit technology, will allow Cathay Pacific to dramatically increase network performance, while reducing costs and enhancing customer service,” said Brijdeep Sahi, Vice President Marketing, SITA SC.
Cathay Pacific is in constant pursuit of cost savings and service enhancements. As a result, the company faces a set of complex business and IT challenges, ranging from improving the quality of the passenger experience – from booking to check-in to in-flight services – to deploying network based services.
“We needed to be able to maximize capacity out of existing network links to support new systems and applications,” said Edward Nicol, Director of Information Management at Cathay Pacific. “We also wanted control mechanisms to ensure that new services don’t negatively impact the performance of existing mission-critical applications. SITA SC was the best provider capable of delivering the solution we needed.”
After an extensive three month assessment of existing infrastructure by SITA SC Professional Services, it was determined an ITM solution was the best alternative for Cathay Pacific. Details gathered during the assessment were then used to build a high-level technical design as well as a business case, allowing SITA SC to set the right expectations and demonstrate a solid return on investment. The solution was then developed in partnership with Peribit Networks, the technology leader in Wide Area Network (WAN) application performance.
The ITM system is built around Peribit’s Sequence Reducer™ (SR) product family, which combines next-generation compression with traffic control functions including bandwidth management into an easy-to-deploy appliance. This allows Cathay Pacific to recuperate capacity on its network links, enabling traffic loads to grow without the need to purchase additional bandwidth. It also provides added visibility into the WAN, significantly improving network and application performance, and generating direct cost savings.
Peribit Networks Inc.
SITA Information Networking Computing (SITA INC)