Broadbus Hits Europe

Broadbus announced the opening of its European office and the appointment of industry veteran Alkesh Patel

January 25, 2006

2 Min Read

PARIS -- Broadbus Technologies, Inc., the leading provider of next-generation video on-demand (VOD) server technology, today announced the opening of its European office and the appointment of industry veteran Alkesh Patel as vice president of sales for EMEA and India. These moves represent a continuation of Broadbus' global expansion, joining offices in North America and research & development facilities in Beijing.

The company has established regional headquarters in the UK in response to its strong customer success in Europe, where Broadbus deployments pass nearly five million homes. The move comes at a time of rapid growth in video on demand (VOD) and time-shifted viewing -- the EMEA region has almost 40 million households with access to on-demand services, and this number will reach to 98 million by 2010 according to Informa Telecoms & Media. "The establishment of a European office and the addition of Alkesh Patel to Broadbus will allow us to continue to capitalize on the growing opportunity for on-demand video services in the region," said Vin Bisceglia, chief executive officer for Broadbus. "In addition, it will enable us to build upon our local support and implementation partnerships, ensuring continued world- class service and support for our existing customers."

Patel joins Broadbus with 19 years of experience in the telecommunications market, and will be responsible for leading regional sales, business development and customer support activities. Prior to joining Broadbus, Patel was vice president of channel sales for EMEA at MetaSolv, where he secured and managed relationships accounting for 40 percent of the OSS company's revenues in the region. Prior to his work with MetaSolv, Patel was vice president of sales for EMEA and Asia-Pacific for Nx Networks, focusing on delivering voice/data convergence products to the service provider market. He has previously held positions at Cable and Wireless, Gandalf Systems Ltd. and Infotron Systems Ltd.

"Alkesh Patel has a keen understanding of the needs of European communications service providers and a track record of providing solutions that have a meaningful impact on their businesses," continued Bisceglia. "His expertise will enable Broadbus

Broadbus Technologies Inc.

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