Beat the Competition With a Subscriber Acquisition Strategy

Is subscriber acquisition part of your strategy? How do you plan to reach new subscribers before the competition does?

Armed with more than $100 billion in funding, new competitors and incumbent providers are looking to expand their networks and grow their business. They’re targeting your pool of potential subscribers. If you are a broadband service provider who competes on speed and price alone, you are vulnerable to competitive threats.

So how can you win? Join Broadband World News and Calix for this special webinar to hear new strategies you can use to fuel growth and acquire new subscribers.

We’ll discuss:

Trends driving competition in the broadband market Differentiated services and its impact on your business Insights required to get started and its role in fueling growth

Jim Hodges, Chief Analyst - Cloud and Security, Heavy Reading

October 5, 2022

1 Hr View
Beat the Competition With a Subscriber Acquisition Strategy

Date: Nov 8, 2022

Duration: 1 Hr

About the Author(s)

Jim Hodges

Chief Analyst - Cloud and Security, Heavy Reading

Jim leads Heavy Reading's research on the impact of NFV on the control plane and application layers at the core and edge. This includes the evolution path of SIP applications, unified communications (UC), IP Multimedia Subsystem (IMS), session border controllers (SBCs), Diameter signaling controllers (DSCs), policy controllers and WebRTC. Jim is also focused on the network and subscriber impact of Big Data and Analytics. He authors Heavy Reading's NFV and SDN Market Trackers. Other areas of research coverage include Subscriber Data Management (SDM) and fixed-line TDM replacement. Jim joined Heavy Reading from Nortel Networks, where he tracked the VoIP and application server market landscape and was a key contributor to the development of Wireless Intelligent Network (WIN) standards. Additional technical experience was gained with Bell Canada, where he performed IN and SS7 network planning, numbering administration, technical model forecast creation and definition of regulatory-based interconnection models. Jim is based in Ottawa, Canada.

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