'Cyclops' Adds Music to Texts

Virgin Mobile's new 'Cyclops' brings music to text messaging

October 31, 2006

1 Min Read

SAN DIEGO -- With its eye-catching two-tone red and white facing, lightweight clamshell design, and new messaging features, the new Cyclops camera phone from Virgin Mobile USA and Kyocera Wireless is one monster hit for the holidays. Cyclops also includes two innovative and exciting texting features: TXT Tones and Audio Messaging.

Cyclops is the first phone to benefit from an agreement between Virgin Mobile and Warner Music Group (NYSE: WMG), giving U.S. cellular customers access to music-based TXT Tones from Virgin Mobile. With access to hundreds of tunes from WMG's catalog, Virgin Mobile is the first wireless provider in the U.S. to launch an exclusive text tone deal with a major record label. The 3.5-ounce Cyclops is also the first handset to carry Virgin Mobile Audio Messaging, or VAM, which allows instant messages to be sent by voice instead of keyboard. Pearl-white with a red stripe down the middle, Cyclops also includes a 1.3-megapixel camera, long battery life, cool games and Superphonic, real music ring tones.

"We know our audience looks for features to personalize their mobile phone experience, and these texting enhancements allow us to deliver on that," said Dan Schulman, chief executive officer of Virgin Mobile USA. "Throughout 2006, we've continued to add exciting and affordable new choices to our handset line-up and Cyclops is no exception."

Virgin Mobile USA Inc. (NYSE: VM)

Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes it's completely free.

You May Also Like