The result is a collection of knowledge about what works, and what doesn't yet, in these still early days for the femtocell market.
Here are the highlights:
Kirchinger also urged equipment suppliers to support femto standardization fully, engage better with the connected home industry and lower the cost of femto access points.
Among the technical challenges the operator encountered, Tzerefos said there is lot of integration to be done with existing business systems, customer relationship management, business intelligence and customer self-care portals. And as for marketing the femto service, Tzerefos shared that there was much internal debate about, "How do you sell the customer coverage when you're supposed to have the best coverage in Greece? How do we explain they need a solution?"
— Michelle Donegan, European Editor, Light Reading Mobile