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Yahoo & Verizon Sitting in a Tree...

Brian Santo
2/8/2016
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Now that Yahoo CEO Marissa Mayer has acknowledged that Yahoo is in fact willing to consider buyout offers, Verizon CEO Lowell McAdam has affirmed that Verizon is in fact evaluating whether or not to buy Yahoo and combine it with AOL.

Don't tell anyone, but Elizabeth Bennet and Mr. Darcy kinda like each other. Sam Malone and Diane Chambers bicker a lot, but you know what? And Rey and Finn? It seems unlikely that they're twins, so who's really going to be surprised?

That Yahoo Inc. (Nasdaq: YHOO) has several potential suitors was commonly assumed. The only questions were when Yahoo would put itself on the market and which companies would vie for it. The answers are now starting to emerge. (See Marissa Mayer & the Terrible, Horrible Day.)


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McAdam appeared over the weekend on CNBC's Mad Money and said Yahoo would be a good acquisition at the right price. Verizon Communications Inc. (NYSE: VZ) bought AOL just last year for $4.4 billion. McAdam said Verizon has been trying to lead its mobile customers to AOL services, and initial results have been encouraging.

Mayer, during Yahoo's Q4 report, said part of the company's strategy going forward will be to encourage mobile users to use Yahoo apps.

Combining mobile with apps is commonly expected to be a viable strategic avenue. Google (Nasdaq: GOOG) is doing it, as are AT&T Inc. (NYSE: T) and Microsoft Corp. (Nasdaq: MSFT). Even the cable companies could be understood to be trying something like that strategy with their WiFi initiatives.

Which is why if Verizon wants to buy Yahoo, it might see competition from any of those companies.

— Brian Santo, Senior Editor, Components, T&M, Light Reading

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wanlord
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wanlord,
User Rank: Light Sabre
3/8/2016 | 2:43:05 PM
Perfect Marriage
After reading a recent article on all the aquisitions Yahoo has run to the ground, I am starting to think they will fit well with Verizon, who has a history of doing the same thing.
DHagar
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DHagar,
User Rank: Light Sabre
2/9/2016 | 2:57:54 PM
Re: Rinse and repeat and repeat and repeat
inkstainedwretch, at least they are committed to their vision of the future.  I guess this will prove their point one way or the other.
mendyk
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mendyk,
User Rank: Light Sabre
2/9/2016 | 2:53:09 PM
Re: Rinse and repeat and repeat and repeat
Mayer was emphatic that when you have people using your email, you can drive them to use your portals and apps, especially in the mobile space. -- This doesn't seem to have worked particularly well for Yahoo. To say the least.
DHagar
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DHagar,
User Rank: Light Sabre
2/9/2016 | 2:49:45 PM
Re: Rinse and repeat and repeat and repeat
mendyk, great tip - this one will be fun to watch then!
mendyk
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mendyk,
User Rank: Light Sabre
2/9/2016 | 9:14:26 AM
Re: Rinse and repeat and repeat and repeat
I like the idea that Verizon is reportedly using Tim Armstrong -- runner-up to D. Trump in the Mr. Sensitivity contest -- to negotiate with Yahoo. It's too bad the reality-show docket is clogged with Kardashians, because this one would make a pretty good premise.
inkstainedwretch
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inkstainedwretch,
User Rank: Light Sabre
2/9/2016 | 12:50:00 AM
Re: Rinse and repeat and repeat and repeat
Mayer was emphatic that when you have people using your email, you can drive them to use your portals and apps, especially in the mobile space. If Verizon is going to buy AOL and legitimately try to make a go of it, it might as well buy Yahoo too.
DHagar
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DHagar,
User Rank: Light Sabre
2/8/2016 | 7:27:29 PM
Re: Rinse and repeat and repeat and repeat
mendyk, good points.  It is a bit like "Back to the Future"!  And Mad Money during the week is enough already!

But yes, I question as well why Verizon is patching together a strategy with tech companies and service providers in decline.  It does make one wonder if Verizon truly has a "sustainable" strategy other than growth.  It certainly does not appear to be very strategic.
wanlord
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wanlord,
User Rank: Light Sabre
2/8/2016 | 6:50:28 PM
Yahooizon
You will know when Verizon is interested in buying Yahoo when Shammo says they are not interested and not having talks.
Mitch Wagner
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Mitch Wagner,
User Rank: Lightning
2/8/2016 | 6:28:17 PM
Re: Rinse and repeat and repeat and repeat
After buying AOL, it makes sense for Verizon to buy Yahoo. What's unclear is whether it makes sense for Verizon to buy either. 
mendyk
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mendyk,
User Rank: Light Sabre
2/8/2016 | 4:28:44 PM
Rinse and repeat and repeat and repeat
If we can still have a Clinton and a Bush in the scrum for the White House, I suppose we can still contemplate the likes of Yahoo and AOL. Also, I didn't know that there was a weekend edition of Mad Money. Isn't five days a week of Jim Cramer enough?
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