Mobile's DisADvantage
2/23/20128:00 AM Why bother investing in 3-D, HD, video-enabled mobile ads, when SMS is the only way not to annoy consumers?
8:00 AM Why bother investing in 3-D, HD, video-enabled mobile ads, when SMS is the only way not to annoy consumers?
Completely agree with you. An ad is an ad, HDing or 3-Ding it is like putting lipstick on a pig. It's unnecessary.
Perhaps we're looking at a day when operators will give us free voice calls, but before the call is completed by the provider we'll first have to listen to an ad.