RIM Shows Off PlayBook Tablet
RIM CEO Mike Lazaridis demonstrated the tablet running Adobe's Flash player at the show. You can see video of the demo, which has been posted on YouTube, below:
Support of the Flash video player will certainly be one aspect that differentiates the PlayBook from the Apple Inc. (Nasdaq: AAPL) iPad. One other important aspect could be how the device is priced.
The iPad so far appears to have set the benchmark for tablet pricing. The tablet costs between $499 and $829, depending on what connectivity and memory options you choose.
Similarly, an unsubsidized Samsung Corp. 3G Galaxy Tab will cost $600, with Best Buy offering a WiFi-only version for $500. (See Sprint's Galaxy Tab in a Subsidy Orbit.)
HP Inc. (NYSE: HPQ), meanwhile, wants to charge $799 for its Windows-based Slate 500 tablet. The gizmo is supposed to be aimed at enterprise users and aims to recreate the desktop experience on a tablet.
There was some earlier speculation that RIM could go much lower on pricing than some of its rivals. CCS Insight analyst John Jackson told Bloomberg that he expects the tablet to be priced between $300 and $350.
A move to lower pricing would likely make the tablet more competitive for RIM.
— Dan Jones, Site Editor, Light Reading Mobile