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4G World 2012: Samsung Aims Speed Up Mobile Video

Dan Jones
LR Mobile News Analysis
Dan Jones, Mobile Editor
10/30/2012

CHICAGO -- 4G World 2012 -- Samsung Electronics Co. Ltd. (Korea: SEC) is looking at new ways to make mobile video smoother and faster in 2013. Light Reading Mobile sat down with Samsung's IP Hong, VP and head of global marketing group in the telecommunication system business, and his crew to talk about Samsung's evolution as an LTE infrastructure player over the last couple of years. The company claims that more than 20 percent of global LTE subscribers now connect using Samsung infrastructure.

One detail stuck out: the latest thing that the company is working on is a way to speed up delivery of popular videos over mobile 4G networks. "Our next project is to optimize video like a smart mobile CDN [content delivery network] service," says Hong.

This would involve caching popular content -- like classic YouTube videos at the basestation for easier access and delivery.

Mobile video caching is not a new concept. Both vendors like Cisco Systems Inc. (Nasdaq: CSCO) and analysts like Heavy Reading have talked about caching as a way of the future. Samsung definitely seems to believe this will be the case. Hong says that product will arrive by the middle of next year.

This could be interesting for carrier CEOs like Clearwire LLC (Nasdaq: CLWR)'s CEO Erik Prusch. He said in his keynote Monday at 4G World that 60 percent of the traffic on Clearwire's network is already video.

The Clearwire boss might also have been cheered to hear Hong's promise that Samsung will deliver Long Term Evolution Time Division Duplex (LTE TDD) devices in 2013. The U.S. operator plans to start deploying that specific flavor of 4G in the U.S. in 2013. (See Clearwire Will Keep Using Huawei.)

— Dan Jones, Site Editor, Light Reading Mobile

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