T-Mobile Appoints UK CMO

T-Mobile UK appoints Srini Gopalan as new chief marketing officer

April 21, 2009

1 Min Read

LONDON -- T-MobileUK has appointed Srini Gopalan as Chief Marketing Officer, responsible for revenue development for the business covering customer relationship management, loyalty and retention, brand development and marketing communications.

Gopalan (38) joins T-Mobile from Capital One Bank (Europe) plc, where as Managing Director for Europe, he built a successful challenger brand in the highly competitive financial services market. Before taking up the position of MD in 2007, Gopalan was Head of Marketing and Analysis, spearheading Capital One’s revenue growth, risk management and customer relationship management strategies.

Welcoming Srini, Mark Martin, HR Director, T-Mobile said: With his wealth of experience in revenue management, customer insights and marketing communications, and his track record in building a challenger brand, Srini is perfectly positioned to help us realise our ambitious plans for T-Mobile in the UK.

Commenting on his new role, Srini said: It’s a really great time to be joining T-Mobile “ I’m excited aboutcapitalising on the momentum generated by the iconic ˜Life’s for Sharing’ campaign, and bringing my experience of customer insight and management to such a dynamic sector.

T-Mobile (UK)

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