Sony Ericsson in Facebook Reveal

Music- and social-networking-oriented phones launched on Facebook

June 9, 2011

2 Min Read

LONDON -- Sony Ericsson today fully revealed two new phones following a worldwide competition open to over 4.8 million fans that follow Sony Ericsson on http://www.facebook.com/sonyericsson . The Sony Ericsson Mix Walkman(TM) phone offers an entertaining music experience, while the Sony Ericsson txt pro has a full slide-out qwerty keyboard combined with a friends application for social networking. Both phones integrate full touch functionality with a corner user interface similar to that available in the Xperia(TM) mini range. Both phones are packed full of features including cameras with video recording and Wi-Fi(TM) for chatting and browsing.

Quentin Cordier, Global Product Marketing Manager, Sony Ericsson said: "We wanted to take advantage of our extensive Facebook fan base when announcing these phones, bringing the fans closer to both our products and brand. We are really pleased that consumers liked them for their music and social media functionality and expect them to become great additions to our overall portfolio of entertaining phones."

The Sony Ericsson Mix Walkman(TM) provides a new and fun way to listen to music. It comes with a Zappin(TM) key to make it even easier and more fun to search for your favourite song. Simply press the Zappin(TM) key to preview the chorus of the next track and decide whether it is a favourite you want to listen to. A karaoke function also enables the vocal track from any song to be lowered instantly so you can sing along with your favourite tune.

The look and feel of the phone can be personalized with different exchangeable colour bands that come with the phone.

The Sony Ericsson txt pro combines a 3" touch screen with a 3.2 megapixel camera and full slide-out qwerty keyboard. Its integrated friends application enables users to add their five best friends to see at a glance updates from their Facebook(TM) and Twitter(TM) feeds.

The Sony Ericsson Mix Walkman(TM) and the Sony Ericsson txt pro will be available globally in selected markets from Q3.

Sony Ericsson Mobile Communications

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