Mobile Tag Appoints CEO

MTag announced the appointment of William 'Chip' Hoffman as CEO of Mobile Tag

March 18, 2009

1 Min Read

PARIS -- MTag, SAS, the acknowledged European leader for technology and services for mobile 2D barcodes, announced the appointment of William 'Chip' Hoffman as CEO of Mobile Tag, Inc., a Delaware Corporation focused on expanding the use of the technology.

Headquartered in Atlanta, Georgia (USA), Mr. Hoffman is responsible for expanding the use of the company's 2D barcode technology solution mobiletag in the marketplace. Drawing on the success already experienced by the company in Europe, Mr. Hoffman will position Mobile Tag, Inc to supply Mobile Operators, Advertisers, Brands, Retailers, and others with a single, globally-ubiquitous source for mobile barcode technologies and services. Mobile Tag, Inc's proven and patented technology will provide large multinationals the opportunity to deploy international mobile barcode technologies with confidence.

Mr. Hoffman has twenty-five years of global Entertainment, Media and Communications (EMC) experience. He was directly responsible for the large-scale operations of mBlox, Inc., Dobson Communications, Advanced TelCom Group, Sprint and Logix Communications Enterprises. He has worked closely with companies like Publicis, Interpublic Group, BBDO-Omnicom, and others on interactive advertising using mobile telecommunications technology.

Mobile Tag Inc.

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