Let's Socialize: Take Our Survey!Let's Socialize: Take Our Survey!

8:30 AM Take a five-minute break from scouring Facebook, and take Light Reading's survey on social networking

Sarah Thomas, Director, Women in Comms

May 7, 2012

2 Min Read
Light Reading logo in a gray background | Light Reading

8:30 AM -- This past year has seen a number of social networks fade away, a few more pop up and steal the show and even a few pull in big bucks for the simple ways they connect people.

Social media is clearly huge, but we don't need to tell you -- a savvy Light Reading reader -- that. Instead, we want you to tell us about it.

The spring CTIA show kicks off today in New Orleans, which seems like the perfect time to kick off our second annual survey on social media usage in the communications industry. (See Light Reading's 2011 Social Networking Survey.)

Last year 750 of you told us about your social media habits, and we were surprised to learn how popular LinkedIn was amongst communications professionals. This year, we're digging more into how you use LinkedIn, as well as taking the pulse of how you and your company use, monitor and feel about other sites like Facebook , Twitter, Google Plus and more.

Smartphone and tablet usage is also booming more than ever before, as we saw in our recent mobile life survey, so we included a few more questions about your mobile social networking usage too. (See Light Reading's 2012 Mobile Life Survey and Mobile Life 2012 Survey Slide Show.)

Click here to start the survey.

As a reward for your participation, a report on our findings will be available to all registered users of Light Reading in the coming months. It will be one of four reports we issue this year, with the first enterprise mobility survey and the third annual salary survey still to come. (Not yet registered? Do so right here -- it's easy and quick!)

And, if that's not enough incentive, we'll be randomly selecting survey takers who help us get more social to win Amazon gift cards. All you have to do is "like" Light Reading on Facebook.

So, please, accept our friendship, and take our survey!

— Sarah Reedy, Senior Reporter, Light Reading Mobile

About the Author

Sarah Thomas

Director, Women in Comms

Sarah Thomas's love affair with communications began in 2003 when she bought her first cellphone, a pink RAZR, which she duly "bedazzled" with the help of superglue and her dad.

She joined the editorial staff at Light Reading in 2010 and has been covering mobile technologies ever since. Sarah got her start covering telecom in 2007 at Telephony, later Connected Planet, may it rest in peace. Her non-telecom work experience includes a brief foray into public relations at Fleishman-Hillard (her cussin' upset the clients) and a hodge-podge of internships, including spells at Ingram's (Kansas City's business magazine), American Spa magazine (where she was Chief Hot-Tub Correspondent), and the tweens' quiz bible, QuizFest, in NYC.

As Editorial Operations Director, a role she took on in January 2015, Sarah is responsible for the day-to-day management of the non-news content elements on Light Reading.

Sarah received her Bachelor's in Journalism from the University of Missouri-Columbia. She lives in Chicago with her 3DTV, her iPad and a drawer full of smartphone cords.

Away from the world of telecom journalism, Sarah likes to dabble in monster truck racing, becoming part of Team Bigfoot in 2009.

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