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Hungarians Test Mobile TV

Antenna Hungária and T-Mobile Hungary launch pilot DVB-H services using Thomson's mobile TV headend and interactive service platform

July 19, 2007

1 Min Read

PARIS -- Thomson (Euronext 18453; NYSE; TMS) has contributed to the success of the DVB-H pilot launch completed by leading broadcast service provider Antenna and T-Mobile Hungary, Hungary’s largest mobile operator, T-Mobile Hungary and Antenna Hungária used Thomson’s Mobile TV head-end and SmartVision™ interactive service platform.

During the pilot launch, four live national TV channels with secure conditional access from Irdeto were broadcast to mobile phones, delivering high quality video experience to Hungarian customers.

The DVB-H trial used Thomson Argos Mobile TV encoders, Opal DVB-H IP encapsulator and SmartVision service platform for the management of advanced Electronic Service Guide and convergent services.

“Antenna Hungária, a nationwide provider of terrestrial TV and radio in Hungary, is actively involved in the mobile TV trial,” said András Tóth, Director of Communications and Marketing for Antenna Hungária, “We chose Thomson’s mobile TV solutions as they offer a complete range of management and delivery systems which have been successfully implemented in other nationwide projects.”

“Central and Eastern Europe are growing markets for mobile phone subscriptions,” said Frédéric Caussarieu, GM of the Network Intelligence Solutions business unit within Thomson. “By offering attractive new services such as mobile TV, combined with revenue generating interactive features, mobile operators can augment their subscriber databases and ARPU. Our experience in providing mobile TV solutions to broadcasters and mobile operators is key to our success. Thomson’s systems are used in 70 % of mobile TV trials and 50 % of commercial services in the world.”

Thomson S.A. (NYSE: TMS; Euronext Paris: 18453)

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