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ESPN, Verizon Team Up

ESPN and Verizon Wireless announced an exclusive multi-year agreement to deliver unmatched ESPN mobile sports content to Verizon Wireless customers

February 8, 2007

1 Min Read

NEW YORK -- ESPN, The Worldwide Leader in Sports, and Verizon Wireless, operator of the nation’s most reliable national wireless broadband network, announced today an exclusive multi-year agreement to deliver an unmatched ESPN mobile sports content line-up to Verizon Wireless customers.

Through the relationship, Verizon Wireless customers who sign up for a V CAST subscription will receive exclusive access to a variety of ESPN content choices, including Mobile ESPN, the award-winning, immersive sports content application which was the heart of the Mobile ESPN MVNO service. The Mobile ESPN application will be available only through Verizon Wireless.

“ESPN has built the best wireless sports application of its kind and we are extremely pleased to offer our unique content and unmatched innovation through the nation’s leading wireless carrier and data provider,” said Salil Mehta, executive vice president, ESPN Enterprises. “For ESPN, this is the right strategy and the right carrier relationship to grow our business while serving millions of sports fans with the information they want, when and how they want it.”

Mike Lanman, vice president and chief marketing officer for Verizon Wireless, said, “Through our relationship with the worldwide leader in sports, we will offer our customers access to the best in sports, across our mobile platforms. This is truly about providing customers with sports news and entertainment in the way they want it – whether they want text alerts on changing game scores and sports news or want to be immersed in a complete multimedia experience with V CAST.”

Verizon Wireless

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