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KBode
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KBode,
User Rank: Light Sabre
9/27/2015 | 10:15:38 AM
Re: Beta
Your impressions dont' surprise me. Verizon has yet to succeed in any major push into the content/media industries. It just doesn't have the innovative and disruptive chops as a company that's spent thirty years primarily worried about networks, regulatory capture, and turf protection.
wanlord
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wanlord,
User Rank: Light Sabre
9/26/2015 | 9:14:36 PM
Beta
I tried the beta, it stinks. nothing compelling. not sticky.

 

If you are using Kanye West to market your app, you are in big trouble... I guess it's fitting though, Kanye loves to punch people and making them "go90" on the floor...

 

http://variety.com/2015/scene/vpage/kanye-west-zach-galifianakis-verizon-go90-launch-party-1201602639/
mhhf1ve
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mhhf1ve,
User Rank: Light Sabre
9/10/2015 | 6:02:04 PM
Re: OnCue
Millennials don't even know they're millenials.

http://www.washingtonpost.com/news/the-fix/wp/2015/09/03/a-majority-of-millennials-dont-think-they-are-millennials/
KBode
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KBode,
User Rank: Light Sabre
9/9/2015 | 5:43:29 PM
Re: OnCue
Most of those generational terms "Gen X" tend to be coined by people being dismissive of a younger generation they don't understand. I think by their nature they're usually reductive and an attempt to classify the unclassifiable and generalize an entire massive generation. So yes, I agree. :)

Still don't think Verizon has the chops to successfully target and retain these younger audiences.
DHagar
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DHagar,
User Rank: Light Sabre
9/9/2015 | 1:54:04 PM
Re: OnCue
msilbey, the term millennial also sounds transitory, as opposed to transformational or foundational - I think it is a demeaning characterization. 

We should start a rename "millennials" movement on LR.
DHagar
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DHagar,
User Rank: Light Sabre
9/9/2015 | 1:49:29 PM
Re: go90
steveq, that does not sound like a strong value proposition to me. They must be thinking the novelty will sell, but it is not that novel anymore. They are going to have to come up with something better.
Ariella
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Ariella,
User Rank: Light Sabre
9/9/2015 | 11:19:49 AM
Re: OnCue
Oregon Trail sounds very pioneering. I never identified with any particular generation label myself. I think what I fall into gives the wrong sense of when I lived. For example, I have repeatedly explained to my kids that the 60s was before my time, and I don't mean in terms of growing up but altogether.  One time I was struck by generational difference when I noticed that students I had in college were born after "Star Wars" first came out. That indicated a real demarcation to me.
msilbey
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msilbey,
User Rank: Blogger
9/9/2015 | 10:54:52 AM
Re: OnCue
I've always hated the term millennial. Sounds dismissive somehow. Or like something that was futuristic back in the 1980s. Personally, I've always preferred the slightly older Oregon Trail generation...
Ariella
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Ariella,
User Rank: Light Sabre
9/9/2015 | 10:40:39 AM
Re: OnCue
@msilbey timing is everything. Verizon is very busy I see. The New York Times article on Verizon's free mobile TV claims that it's an attempt to attract millenials, which reminds me of another article, Most Millennials Reject the Term 'Millennial':

Businesses can commit a similar fallacy when they target specific generations. For example, Whole Foods announced earlier this year that it would be launching a new chain of stores that would lure Millennials with lower prices, cleaner design, and a more discerning inventory. One consultant, writing in Harvard Business Review, argued that this strategy implied that "Gen X and Baby Boomer shoppers are fine with or even prefer old, cluttered stores that sell a confusing array of stuff at high prices."

msilbey
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msilbey,
User Rank: Blogger
9/9/2015 | 9:34:22 AM
Re: OnCue
I so wanted Clip and Sling to happen! Can't believe it's taken this many years. Not sure I care anymore...
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