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albreznick
albreznick
8/30/2013 | 2:27:24 PM
Re: what kinds of apps?
That would be sweet. As long as we're dreaming away here, I'd like a recommendation app that would also cover OTT programming, as well as TV programming. But I guess we'll have to wait for thst one as well.
BrettS-TX
BrettS-TX
8/29/2013 | 3:24:47 PM
Re: what kinds of apps?
I am still looking for a content recommendation app for my TV service that will track usage and preferences and list the best options on TV at that time. While, I am dreaming about it, let's throw in the inclusion of VOD and linear TV channel content in the recommendation results. The technology is available, but I'm still waiting. (Verizon, are you listening? Hello?)
albreznick
albreznick
8/29/2013 | 1:56:04 PM
Re: what kinds of apps?
Thanks, Brett. Didn't know about those two examples. What kinds of new TV apps are you anticipating, or at least hoping for? I'm also curious what other readers are seeking.  
BrettS-TX
BrettS-TX
8/28/2013 | 4:05:03 PM
Re: what kinds of apps?
For history buffs, the History Channel has an interesting app. Viewers can get access to full episodes of shows as well as excusive content in the app. The app also includes information on a variety of important historical events and people.

In the functionality area, Bright House Networks' apps have received a nice makeover. The Easy Gadget app offers some interesting landline phone integration features (such as customized caller ID and visual voice mail), which is interesting for those that still have landline phones. The app also links to (and handles the authentication for) the Bright House TV app and the apps of various networks including HBO, Nickelodeon, ESPN, and Fox.
albreznick
albreznick
8/28/2013 | 3:41:17 PM
Re: what kinds of apps?
That's interesting, Brett. What do you see as some good early examples of these kinds of apps? Who should we be watching?
BrettS-TX
BrettS-TX
8/28/2013 | 3:36:51 PM
Re: what kinds of apps?
Great question. Networks and content creators are good at connecting with viewers and regularly coming up with something that will interest them. They also have access to the actors, writers, and other important folks who can help them create special content for the little screen to complement TV programming. However, pay-TV providers may have the leg up on apps related to functionality (such as setting the DVR or using the mobile as a remote control) because of their control of the service and the set-top box. So, I think we will see each play to their strength.
albreznick
albreznick
8/28/2013 | 12:02:11 PM
what kinds of apps?
Really interesting piece, Brett. So what kinds of TV apps do you think will do best? What would you suggest to apps developers and pay TV content and service providers?   


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