Fewer short-skirt commercials and more marketing that uses real numbers would be a plus for T-Mobile. It's obvious that their "theoretical" numbers don't hold up when consumers really compare. Whether the network is faster or not, there's no way to tell because T-Mob doesn't give average speed numbers to hang a hat on.
Will it be any different with LTE? Not until the company retrenches its marketing. Haven't seen that happen yet. And if the sell-to-Sprint rumors are true that means top management has spent roughly the past year and a half doing nothing but trying to sell the company. Hard to make strategic headway while that is happening, one would think.
Fewer short-skirt commercials and more marketing that uses real numbers would be a plus for T-Mobile. It's obvious that their "theoretical" numbers don't hold up when consumers really compare. Whether the network is faster or not, there's no way to tell because T-Mob doesn't give average speed numbers to hang a hat on.
Will it be any different with LTE? Not until the company retrenches its marketing. Haven't seen that happen yet. And if the sell-to-Sprint rumors are true that means top management has spent roughly the past year and a half doing nothing but trying to sell the company. Hard to make strategic headway while that is happening, one would think.
Fewer short-skirt commercials and more marketing that uses real numbers would be a plus for T-Mobile. It's obvious that their "theoretical" numbers don't hold up when consumers really compare. Whether the network is faster or not, there's no way to tell because T-Mob doesn't give average speed numbers to hang a hat on.
Will it be any different with LTE? Not until the company retrenches its marketing. Haven't seen that happen yet. And if the sell-to-Sprint rumors are true that means top management has spent roughly the past year and a half doing nothing but trying to sell the company. Hard to make strategic headway while that is happening, one would think.