Cablevision Eyes Out-of-Home Live TV Streaming

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Jeff Baumgartner 12/5/2012 | 4:56:40 PM

re: Cablevision Eyes Out-of-Home Live TV Streaming

MSOs like Cablevision are trying to get these TVE conditions put into new contracts, and I suspect they'll have to pay a premium for that access, depending on the popularity and value of the network/channel.  These days TVE is being baked into the subscription as a value-add, but if msos are paying more for that access in some instances they'll of coure pass along those costs.  Would you be willing to pay extra each month for out-of-home access? If so, what would be a fair price? JB

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DCITDave 12/5/2012 | 4:56:38 PM

re: Cablevision Eyes Out-of-Home Live TV Streaming

I would pay extra if the service provider allowed me to download and store programs onto my devices in addition to being able to stream live TV outside the home.

AT&T made an attempt at this model with U-verse but it obviously didn't offer enough value to get folks to upgrade their service to a more expensive channel package. 

But the proof of concept is there and if enough content makers would allow for that kind of treatment of their shows, they'd have a HUGE pay TV retention vehicle, a source of new income and lots of happy consumers on planes, trains and waiting rooms.

ph

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ladyluck 12/5/2012 | 4:56:38 PM

re: Cablevision Eyes Out-of-Home Live TV Streaming

Would you be willing to pay extra each month for out-of-home access? 

Perhaps if it was something I could use when traveling, know that the picture quality would be worth it (no jitter), and that the selections of programming would be better than I could get in a hotel room.

If I'm going to a friends house, I'll watch what they have on.

If I'm in the car (driving) or in the air (as a passenger), I'm not watching TV unless it's on the screen of the seat in front of me.

If so, what would be a fair price?

I could easily see this going into tiers of usage: rare viewing, casual viewing, coach potato viewing...

Would I pay a buck extra every month? Maybe.  Five dollars? No.

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Jeff Baumgartner 12/5/2012 | 4:56:37 PM

re: Cablevision Eyes Out-of-Home Live TV Streaming

At this point, TVE provisions have to be built into the new contracts. What's harder to know is how much more, if anything, that will cost. The MSOs won't want to pay much more than they are paying now, but they will probably have to pay some sort of premium to get those rights whether they like it or not.  Some of the new Turner deals are allowing out-of-home access to their live TV feeds, but agree that this won't work well if some nets allow it, while others don't.  You'll end up with a subset of channels that allow it, and that's sure to cause lots of customer confusion and angst. But it will take the larger video SPs like TWC, Comcast and Cablevision and the satellite guys to negotiate all this, blaze the trail, and establish some sort of template for others to follow.  JB

 

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ycurrent 12/5/2012 | 4:56:37 PM

re: Cablevision Eyes Out-of-Home Live TV Streaming

There is a chicken egg problem here. Despite what Cablevision ultimately wants to do, it is unlikely any video SP can do it alone. Requires broader industry coordination.  How could Cablevision charge subscribers to access TV Everywhere content everywhere, if there was a free (and legal) alternative available.  Programmers are not going to make one-off deals with each operator. Do networks move first (like Fox) and then have operators follow? Or do operators coordinate actions to get results?

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