Media Kit - Sponsorship Specifications

Click on the text link for an item to view it's specifications. to view an example of the ad unit or sponsorship, click on the image link.

For further information/clarification, you may always obtain any of the items displayed below by making a request to ads@lightreading.com. Responses will be made within 24 hours.

For sales information, contact sales@lightreading.com.

WEBSITE ADS

Ad Item	Dimensions	Lead Time (business days)	Example
Leaderboard Banner	728x90	2
Super Leaderboard Banner	970x90	2
IMU 1 & IMU 2	300x250	2
News Queue Ad	320x50	2
Skyscraper	160x600	2
Homepage Takeover	728x90, 300x250, Wallpaper Ad	5
Wallpaper Ad (Book Ends)	Two vertical style ads shown to the right and left of main content	5
Welcome Ad	Interstitial type ad. A Full Page Ad shown before a visitor is redirected to the first regular site page.	5
White Paper	Postings as direct download or lead generation type	Max Downloads= 3 Lead-Gen= 5
Video Syndication	Posting of client video	5
Subcategory Sponsorship	728x90, 300x250, Company Logo, Education Resource Box (Minimum 2 assets / Max 4 assets)	5

EMAIL NEWSLETTER SPONSORSHIPS

Name	Description / Schedule	Lead Time (business days)	Example
Light Reading Daily	HTML Newsletter. Sent Monday through Friday.	5
Light Reading Weekly	HTML Newsletter. Sent Thursdays.	5
Light Reading's Service Provider IT Newsletter	HTML Newsletter. Sent Wednesdays.	5
Light Reading Europe E-Newsletter	HTML Newsletter. Sent weekly on Thursdays.	5
Light Reading Asia E-Newsletter	HTML Newsletter. Sent weekly on Wednesdays.	5
Light Reading Cable Daily	HTML Newsletter. Sent Monday, Wednesday, and Friday.	5
Light Reading Mobile Daily	HTML Newsletter. Sent Monday through Friday.	3
Light Reading Mobile Weekly	HTML Newsletter. Sent Tuesdays.	5