Limelight Teams With Conviva
TEMPE, Ariz. -- Limelight Networks, Inc. (Nasdaq:LLNW) today announced a partnership with Conviva to integrate Conviva's video performance monitoring technology with Limelight's massively provisioned global computing platform. Together, the solutions take a huge step forward in improving online video viewing quality and delivery. Adding Conviva's analytics to the Limelight suite of products will give Limelight customers access to real-time audience metrics and will provide new data for Limelight operations teams to improve overall network performance.
The new solution, called Embedded Insights, will give Limelight Networks' customers access to a tailored version of Insights, Conviva's advanced video analytics offering. Conviva monitors the experience of each online viewer and reports up-to-the-second measurements of video quality and audience engagement. Embedded Insights will help users see problems within the content delivery network while also monitoring audience reach and engagement. Armed with this information, users can make more profitable business decisions and better target their audience. The unbiased, independent analytics package establishes an industry standard for CDNs reporting their own performance and provides Limelight customers control over the viewing experiences they deliver to their online audience.
The integration with Conviva is made possible through Limelight Networks' open approach to network management, and available APIs. Limelight Networks and Conviva are currently beta testing integrated services with Roberts Communications Network, who provides communications services to the pari-mutuel industry and is based in Las Vegas, Nevada.
Limelight Networks Inc. (Nasdaq: LLNW)