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Light Reading's New Research Division

4:30 PM -- As reported today on FinanceAsia.com, Light Reading apparently has a new research division.

Yes, Heavy Reading is still going strong. But according to this article, there's another research crew around here -- one that, honestly, sounds like a real waste of time.

Here's the link and the clip:

Fueled by massive growth in residential broadband demand, China has catapulted past more established western markets to become the world's top spot for ethernet services, according to a new study released by Harvey Reading, the market research division of Light Reading Inc.

Sure, it could have been a typo. But there's no sense in stepping away from such a huge opportunity. Harvey Reading's first report will focus on which item is more universally funny-sad: The fruit-covered hat or the rodeo clown. Look for the report sometime in 2006.

— Phil Harvey Reading, News Editor, Light Reading

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