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IoT Strategies

Eurobites: Proximus to Roll Out IoT Network

Also in today's EMEA regional roundup: Vodafone does deal with Mediaset on pay-TV content; Sky offers fiber for free (for a year).

  • Belgian operator Proximus is to roll out a wireless network based on so-called LoRa technology for the Internet of Things (IoT). LoRa (long range, low power, long distance radio) technology connects sensor-equipped devices automatically to the Internet. The network will be available in major Belgian cities by the end of 2015, and the rollout will continue throughout the rest of Belgium and into Luxembourg in 2016. (See LPWA: A Threat to 'Wait & See' IoT Operators?.)

  • Vodafone Group plc (NYSE: VOD) has done a deal with Mediaset which will allow the mobile giant to offer pay-TV content from the Italian broadcaster to its 4G customers in Italy, reports Reuters. Live Champions League soccer will be included in the package.

  • Sky is hoping to lure more customers to its fiber broadband offering by offering it free for the first 12 months. Sky is locked in a fierce battle with BT over both broadband and pay-TV, with each accusing the other of unfairly dominating different sectors of the market. (See BT Demands Action on Sky's Pay-TV Dominance and BT Guilty of 'Under-Investment,' Says Sky.)

  • Caspar Bowden, a leading campaigner against what he saw as intrusions into citizens' digital privacy, had died of cancer, reports the BBC. Bowden, who co-founded the UK's Foundation for Information Policy Research, was asked to produce a report on how US surveillance affected the rights of Europeans in the wake of the Edward Snowden revelations.

    — Paul Rainford, Assistant Editor, Europe, Light Reading

  • Susan Fourtané 7/13/2015 | 4:39:14 AM
    Re: Sky fiber broadband's offer Yes, Paul, that's why I was thinking if they would use a 24-month contract model with the first 12 months free hook. That's the only way they can make sure all the customers on the freebie deal with be paying customers at least for a year afterwards. But of course, some customers might not want to continue with the service for one reason, or another. In any case, I find the length of the free deal quite intersting from the business point of view. -Susan
    PaulERainford 7/13/2015 | 4:25:54 AM
    Re: Sky fiber broadband's offer Well they're probably relying on the old customer inertia trick - customers on the freebie deal will allow themselves to be rolled into the paying deal after the first 12 months. But customers are pretty canny these days so it's a bit of a gamble.

     
    Susan Fourtané 7/12/2015 | 7:36:33 AM
    Sky fiber broadband's offer Paul, I wonder how Sky is planning to retain those who will sign up to its fiber broadband for the first free 12 months. Maybe the initial contract is for 48 months? It's an interesting idea, and equally interesting it will be to see what BT is going to do about it. -Susan
    Susan Fourtané 7/12/2015 | 7:05:38 AM
    Wireless network for the IoT in Belgium and Luxembourg in 2015 This is great news. One more step that shows that the IoT is a reality, not just a topic of conversation. As stated by Proximus, the possibilities of LoRa™ technologies are endless. This means soon new applications and services will start rolling out in smart cities, smart homes, smart universities, smart hospitals, and everything else smart. I believe the fact that sensors will make it possible for doctors to monitor patients remotedly will save many lives. -Susan
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