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Ultra-Broadband

Google Fiber Gets More Active With TV Apps

Google Fiber appears to be ratcheting up its TV Everywhere game as it seeks a software engineer to develop applications for iOS and Android devices.

The position requires someone with "solid experience developing multimedia streaming applications" for both platforms who has also developed a commercially shipped app or game title for the Apple Inc. (Nasdaq: AAPL) App Store or Google Play.

Google Fiber's filling the slot as it prepares to introduce broadband and subscription TV services next month in the Hanover Heights section of Kansas City, Kan. Last week, it announced a buildout plan for 180 "fiberhoods" (areas with 250 to 1,500 homes) in Kansas City, Kan., and Kansas City, Mo., that qualified for services during the first fiber "rally." The software job is to be based in Waterloo, Ontario, so whoever gets it will be executing things far from Google's fiber front. (See KC Gets Google Fiber for Real in October.)

On the subscription video side, Google Fiber has been scurrying to sign carriage deals with major programmers such as Walt Disney Co. (NYSE: DIS) and Turner Broadcasting System Inc. and expanding its VoD vaults.

Google Fiber was not immediately available for comment about its TV Everywhere plans, but it's expected that many of its new carriage deals include second-screen rights. Its VoD deal with Avail-TVN already includes those rights. (See Avail-TVN Preps Google Fiber for TV Everywhere.)

But it's clear that second-screen apps and some form of advanced advertising will play significant roles in the Google Fiber TV service. Every customer that bundles the subscription video package with broadband is to receive a Nexus 7 tablet that will double as a fancy remote control and support live and on-demand video from Google Fiber's TV lineup. (See Google Fiber Bundles TV, Shuns Data Caps.)

Update: Some brief additional details on the TV apps and TV Everywhere elements that Google Fiber will support during the early days of its subscription TV service: The app for the Nexus 7 will indeed stream a subset of Google TV's linear TV lineup, but access will be limited to within the reach of the customer's home's Wi-Fi network -- so that falls along the lines of what several other pay-TV operators are doing now. One interesting feature will let users "bump" what they're watching on the tablet to the TV and vice versa. There's not a lot of detail yet on how much programming Google Fiber TV will offer outside the home, but the early plans will include support for live TV apps from ESPN and some other cable channels from the Disney stable.

— Jeff Baumgartner, Site Editor, Light Reading Cable

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