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ExtendMedia Boosts Content Management

ExtendMedia Inc. is launching a new product today that caters to cable MSOs, IPTV companes, and satellite providers that want to launch their own "TV Everywhere"-type services.

Comcast Corp. (Nasdaq: CMCSA, CMCSK) and Time Warner Inc. (NYSE: TWX) have made the biggest splash on the TV Everywhere front, with plans for a technical trial would make TV content available online to users that have already paid for it through their cable subscriptions. But multiple service providers are trying to figure out how to deploy their own TV Everywhere broadband video initiatives.

To meet demand for these services, ExtendMedia's new OpenCASE Publisher is a new content management system that ExtendMedia CEO Tom MacIsaac says is "purpose-built to handle many of the problems service providers will face in deploying 'TV Everywhere' services."

Read the rest at Contentinople.

— Ryan Lawler, Senior Editor, Contentinople

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