This is the Post Office's first broadband service, but not its first entry into telecom services. It launched a home landline service back in 2005.
Personally, I am not enthused about another new service from the Post Office. Ever since they were allowed to start selling extra products and services a few years ago, trips to my local Post Office have gone something like this:
- Me: Hi, I'd like to post this letter to the States, please.
Post Office: OK. May I ask, do you have a credit card?
Me: Yes. And I'm not interested in another one. I'd just like to send this letter today.
PO: Would you like to have another one?
Me: No. This letter, I'd like to post it to the States, please.
PO: Are you planning any trips soon?
Me: No. So how much will it cost to post this letter?
PO: Because we offer travel insurance now.
Me: Fascinating. About my letter…
PO: And if you need currencies, we offer competitive exchange rates now.
Me: Letter. Stamp. Need one. How much?
PO: Of course, we can also insure your car, home, van, and can provide life insurance, too.
Me: Yes, but can you sell me a stamp?
PO: Perhaps I can interest you in a personal loan.
Me: No, thank you.
PO: Personal banking?
Me: No, no, no, no. Really, PLEASE, will you just post this letter?
— Michelle Donegan, Going Postal Editor, Light Reading