Web Surfers Want Safety
WATERLOO, Ontario -- High-speed Internet users want service
providers to help them secure their home computers, says a new study.
According to a 10,800-household survey and analysis by broadband research firms Parks Associates and TeleChoice, the hassles associated with installing, configuring and maintaining anti-virus, firewall and parental control products keep many residential end-users from purchasing, or properly using, these products.
In fact, most would prefer to purchase online security protections as a suite of *services,* deployed from within the broadband provider's network rather than their own PC hard drive.
"While residential broadband adoption continues to grow, its associated risks have aggravated fears that the high-speed Internet connection can be an unguarded point-of-entry for evildoers," said Tom Donnelly, Co-Founder and VP sales and marketing for Sandvine Incorporated. "This study shows that residential subscribers want to utilize - and would be willing to pay for - their service providers' technological expertise in order to stop viruses, intrusions and objectionable content in the network, before they can enter the home."