Followap Wins at Wind
This service supports Personal IM (PIM), a GSMA initiative launched at 3GSM Barcelona this year. PIM is set on operator CEO's agendas worldwide as a key revenue driver. Differentiating Wind from its competitors, this new service answers the needs of mobile users by providing them with an advanced messaging system integrated into a "dynamic address book", which enables subscribers to see the availability status of contacts also signed up to the service. "The iFollow IMSC and iFollow Clients have been chosen to provide our subscribers with Instant Messaging on their mobile devices. The mobile IM solution is further proof of our position as an innovative and industry leading operator," said Maximo Ibarra, Marketing Director at Wind. "This service will answer the needs of our customers, who enjoy SMS today, and are looking for real-time, presence-enabled communications. Our subscribers will now be able to keep connected on the go," concluded Ibarra.
"By seeing who's free to chat, and who's not, means communications don't have to be intrusive," said Simon Brown, VP Global Sales and Customer Operations at Followap.
"Wind subscribers will be able to see the 'presence' status of their contacts in one single view through their mobile device, so they can decide the best way to get in touch. Followap is pleased to be working with Wind to provide its customers with operator-branded next generation services," concluded Brown.