The iPhone Arriveth

5:30 PM -- The biggest story at CES wasn’t even at CES, and this in itself is significant. Apple Inc. (Nasdaq: AAPL) is one of the most powerful brands in the world. It's an American Sharp Electronics Corp. , or Casio, or even Sony Corp. (NYSE: SNE) during its heyday -- an innovator, leader, force to be reckoned with. It don’t need no stinkin’ CES. It has its own gravitational field.

This, of course, leads to both arrogance (OK, chutzpah) and a certain amount of fundamental risk-taking that often pays off big-time. The reaction to the iPhone has been decidedly mixed, but I’m going to come down on the side of those who think it will be a big-deal success. That said, this is not the device that many thought it would be -- one aimed squarely at kids who'd use mom’s credit card to buy the absolutely best platform to host their collection of Slayer and Disturbed tunes.

No, this is a Serious Business Tool, designed for you and me. On the very plus side, it runs the fabulous Safari browser and may be therefore the best mobile Internet solution today. It’s sleek, slick, and, while I’ve not used one (or even seen it in the flesh), it looks to have everything one might need while out and about. I have mixed feelings about the complexity inherent in running a Great Big Mobile OS and must confess I never expected to see OS X or anything like it in on a handheld. I’m sure the resulting solution will kick the poop out of Windows Mobile, in terms of functionality, regardless.

Everything -- except of course, HSPA. EDGE? What were they thinking? And, oh yes, a touch-screen keyboard isn’t going to cut it for those of us who do a lot of writing; I’m predicting an explosion in Bluetooth keyboard sales as a consequence. It ain’t cheap. And finally, little details like actual performance, reliability, bugs, and all of that stuff are unknown. I am, however, willing to bet that Apple has institutional memory (or, perhaps, nightmares) going back to the Newton fiasco and won’t consequently screw up on these.

Anyway, like everyone else, I want one. But I’m going to wait for 2.0.

— Craig Mathias is Principal Analyst at the Farpoint Group , an advisory firm specializing in wireless communications and mobile computing. Special to Unstrung

IPobserver 12/5/2012 | 3:16:38 PM
re: The iPhone Arriveth I think the new Nokia Mini Map Browser was developed with Apple, or something:



It works really well.
farpoint 12/5/2012 | 3:16:21 PM
re: The iPhone Arriveth I love the S60 browser, but it's no Safari.
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